#Advil&Sunglasses * Activation * Social * #Advil&Sunglasses * Activation * Social * #Advil&Sunglasses * Activation * Social * POV: when you use culturally relevant thinking to drive business results in a category your clients had never imagined , all while skirting the law -legally ofc ;) Yep, found a way to talk about Advil for hangovers.